Summary of the Four Sales Temperaments
|
|
To equip you in assessing and qualifying potential sales candidates, we have designed four distinct temperament styles to identify the various selling styles. Each style is very unique and is typically complemented by one other style. While some individuals may possess attributes of all four styles, it is rare to find an individual who possesses all four temperaments equally.
|
The Four Sales Temperaments
|
| The Lion can be characterized by a strong personality, intense, and a natural leader. This individual is usually highly ambitious, driven, and focused. The Lion can also be controlling, overpowering, and tactless. |
 |
| The Otter loves people and fun! This animated character is usually the life of the party, expressive, outgoing, and highly enthusiastic. The Otter can also be easily distracted, scatterbrained, and undisciplined. |
 |
| The Golden Retriever is typically your best team-player. This individual is usually easy-going and easy to get along with. They have exceptional diplomatic and listening skills. The Golden Retriever can be lazy, lack enthusiasm, and indecisive at times. |
 |
| The Beaver is the perfectionist! They enjoy details, planning and tracking sales forecasts. This individual has acute analytical skills and is sensitive to the needs of others. The Beaver can lack people skills, feel uncomfortable in sale situations, and may seem distant at times. |
 |
|
|
The Seven Scoring Segments
|
To simplify the Quick Summary, we have parceled it into seven scoring segments:
-
The Temperament Styles: At the top of each results sheet, you will see percentages representing the various Temperament Styles. In the case below, this individual possesses approximately 75% of the lion’s attributes and approximately 25% of the otter’s attributes. Over 95% of all candidates have two predominate styles.
|
Example:
|
|
|
Temperament Style: 75% Lion - 25% Otter
|
-
Assets represent the individual’s strengths. These qualities can propel the candidate toward success.
-
Deficiencies represent the development and growth opportunities of the individual. These are potential liabilities that can hinder the candidate’s effectiveness.
-
Presentation Style represents the type of communication approach the candidate will employ.
-
Needs represent the deepest emotional agenda of the candidate. Meaning, what they desire most.
-
Overall Assessment Grade provides a recommendation on hiring and an overall grade based on a cumulative score of The Seven Core Selling Competencies.
-
The Seven Core Selling Competencies represent seven key aspects of the selling process: New Business Development, Account Management, Relationship Building, Fact-Finding, Presentation, Overcoming Objections, and Closing Business. SalesPredictors delivers feedback on each of the seven competencies.
|
|
|
|